Senior Data Scientist (Growth Data)

Join Wealthsimple, a leading Canadian fintech company, as a Senior Data Scientist in the Growth Data team. In this full-stack data science role, you will drive new user acquisition and net deposit targets through marketing efforts. You will collaborate closely with cross-functional partners in Growth, Product, and Engineering to optimize marketing investments and scale Wealthsimple's customer base. Your responsibilities will include building data products and algorithms, designing measurement strategies, driving marketing strategy through data insights, and providing analytics support for marketing stakeholders. This is a remote-first position, allowing you to work from anywhere in Canada.

- Conduire l'optimisation des performances marketing en développant des produits de données et des algorithmes. - Concevoir et mettre en œuvre des stratégies de mesure pour les initiatives marketing, y compris la modélisation d'attribution. - Collaborer avec les parties prenantes du marketing pour comprendre les besoins commerciaux et les traduire en solutions techniques.

- Excellent communication skills and ability to translate complex technical concepts for non-technical stakeholders - Proven track record in algorithm development, optimization problems, or building data-driven decision systems - Demonstrated ownership as the data DRI on complex projects end to end, with proactive understanding of business context and how cross-functional teams build systems together - Strong technical skills in Python and SQL with experience building production-quality code - Experience working with lifecycle data, understands various of ways of reaching out to new/existing customers and how they fit together holistically - Understanding of digital marketing mechanics including attribution, ad platforms, tracking, and conversion optimization - Strong foundation in causal inference, A/B testing, and experimental design - Thrives in a collaborative, multi-faceted environment with ongoing alignment across stakeholders and data team members - Can contribute to strategic direction in marketing analytics from day one with minimal ramp-up time - Adjusts quickly to changing priorities and effectively manages complexity in a fast-paced growth environment - Is passionate about measurement and understanding what drives business outcomes, navigating the complexities of attribution and incrementality - Is a lifelong learner who's constantly seeking feedback to continue improving their craft - Is eager to teach and learn. We value making each other successful! - Has full-stack data science experience, comfortable with everything from dashboards and reporting to sophisticated algorithm development - Ideally has worked at larger-scale tech companies that develop internal analytics and optimization systems - Can use AI effectively to increase efficiency and depth of the work, while still providing the strategic guidance and critical thinking - Values simplicity and pragmatism, knows when to build sophisticated solutions and when a simpler approach will suffice